5 Most Profitable Telegram Mini App Categories in 2025
Telegram Mini Apps are booming in 2025, offering developers and businesses new ways to make money. With over 1 billion users expected this year, these lightweight apps integrated into Telegram are driving big profits. Here are the top 5 categories to focus on:
-
Games and Entertainment
- Play-to-earn games like DRFT Party thrive with NFT trading and in-game purchases.
- Simple clicker games (Yescoin) and blockchain-based titles (Catizen) are also profitable.
- Revenue sources: NFT sales, ads, in-app purchases, and token rewards.
-
- AI-powered tools boost engagement by analyzing conversations and offering smart responses.
- Monetization: Premium subscriptions, affiliate marketing, and native ads.
-
Crypto and Web3 Tools
-
- Integrated payment systems like Telegram Pay and Apple Pay make transactions seamless.
- Apps like Sportmaster allow users to shop directly within Telegram.
- Strategies: Transaction fees, premium listings, and AI-driven personalization.
-
Work and Utility Apps
- Tools like The Wall | Task Manager and Callegram simplify scheduling and task management.
- Revenue: Premium features and usage-based pricing.
Why These Categories Work
- Telegram’s engaged user base (12M premium subscribers) is willing to spend.
- Integration with TON blockchain and Telegram Pay makes payments easy.
- AI and automation improve app functionality and user satisfaction.
Focusing on one of these categories can help developers tap into Telegram’s growing ecosystem and build profitable apps in 2025.
Monetisation Options in Telegram Mini Apps
1. Games and Entertainment Apps
With Telegram’s user base surpassing 700 million active monthly users, games and entertainment apps are leading the charge in Telegram Mini App profitability for 2025. These apps are reshaping how users interact, offering new ways to engage and generate income.
Play-to-earn games are at the forefront. A great example is DRFT Party, where players combine cars, collect NFTs, and participate in races. The game thrives on a steady income model driven by NFT trading and in-game purchases.
Clicker games are another lucrative category. Yescoin stands out by rewarding users with coins for tapping the screen and completing tasks. Its success comes from features like:
- In-app purchases and premium upgrades
- Ads seamlessly integrated for revenue
- Achievement-based rewards
- Social elements to boost engagement
Blockchain gaming also offers promising opportunities, especially with titles built on TON (Telegram Open Network). A standout example is Catizen, which encourages consistent play by guaranteeing airdrops for every gaming session.
| Game Type | Revenue Sources | Features for Retention |
|---|---|---|
| Play-to-earn | NFT trading, In-game buys | Daily rewards, Leaderboards |
| Clicker Games | Ad revenue, Premium options | Achievement rewards, Social tools |
| Blockchain Games | Token rewards, NFT minting | Airdrops, Community-driven events |
MemeTD, the first meme-inspired game on Telegram, demonstrates how blending pop culture with gaming can lead to viral growth. Its success is fueled by social sharing and friendly competition.
To succeed in this space, developers should focus on:
- Adding cryptocurrency rewards
- Building strong community features
- Offering automated support
- Using cross-promotion to expand reach
2. Community and Chat Apps
Community and chat Mini Apps on Telegram are thriving, thanks to AI-powered tools and features that keep users engaged. Below are some key strategies driving their success.
Modern apps leverage AI and vector databases to analyze conversations and provide quick, relevant responses [1].
Three main revenue streams fuel these apps:
| Revenue Stream | How It Works | Income Potential |
|---|---|---|
| Premium Features | Subscriptions offering advanced tools | Steady recurring income |
| Affiliate Marketing | Promoting products and services | Commission earnings |
| Smart Advertising | Native ads and targeted promotions | Revenue via CPM/CPC |
These models help boost both user engagement and profitability.
Interactive tools also play a major role. For example, community apps focused on entertainment have seen a 35% rise in activity and membership growth [2].
To tap into this momentum, developers can use features like 24/7 AI chatbots for automated support, personalized content tailored to user preferences, and seamless integrations with popular third-party platforms. These tools not only improve efficiency but also enhance user satisfaction [2].
3. Crypto and Web3 Tools
Telegram’s app ecosystem is expanding with Mini Apps that integrate blockchain technology in exciting ways. These apps are making it easier for developers to include crypto features seamlessly.
Take Catizen, for example - it uses blockchain to turn gameplay into airdrops. Another app, MineX, allows users to simulate mining while earning real cryptocurrency rewards.
What makes this profitable? TON’s low transaction fees, scalable design, and user-friendly interfaces that hide the complexities of blockchain. A great example is Tea Farm, where users can grow, produce, and sell virtual tea in a lively in-game marketplace.
For developers, focusing on user-friendly designs is key. Simplifying blockchain interactions through intuitive interfaces can help these Mini Apps appeal to a broader audience, including everyday users across the United States.
These developments are paving the way for more creative monetization opportunities within Telegram’s Mini App ecosystem.
4. Shopping and Payment Apps
Shopping and payment Mini Apps are proving to be major revenue drivers. For instance, digital equipment sales have reached $5.52 million, while Chinese goods trading has hit $12 million [5].
With Telegram Pay and Apple Pay integration, global transactions are easier than ever. These systems ensure secure payments without exposing user data or incurring platform fees [3].
One standout example is Sportmaster’s Mini App, which has over 36,000 monthly active users. Shoppers can browse catalogs and make purchases directly within Telegram, streamlining the entire process [5].
Key Monetization Strategies
Effective revenue generation methods include:
- Charging transaction fees while keeping prices competitive
- Offering premium listings to boost seller visibility
- Introducing subscription tiers with advanced features
- Partnering with affiliates for brand commissions
These strategies open the door to AI-powered tools and blockchain technology, which enhance personalization and security. Automation also helps cut costs while improving user satisfaction [5].
To further secure transactions, integrating the TON blockchain and requiring TON Connect ensures safe cryptocurrency payments [4].
Tips to Maximize Profitability
- Provide multiple payment options, including credit cards and cryptocurrencies
- Use AI to create personalized shopping experiences
- Add community-driven features to encourage repeat purchases
- Offer exclusive deals and time-sensitive flash sales
The versatility of these apps is evident in other sectors too. Food delivery Mini Apps have generated $57,000 in sales, while consumer loans have processed $3.1 million in transactions [5]. These figures highlight the potential of payment-focused Mini Apps to dominate the market by 2025.
Note: Financial data is based on current market trends and may change as the ecosystem grows.
5. Work and Utility Apps
Work and utility Mini Apps generate revenue by providing practical tools for scheduling, appointments, and managing daily operations, all tailored for Telegram’s large user base.
Popular Solutions and Revenue Opportunities
The Wall | Task Manager is a standout example in this category. This task management tool, built directly into Telegram, allows teams to create task boards, set priorities, and track progress with a streamlined workflow system. Its real-time collaboration features, along with the ability to manage external contributors, make it particularly useful for remote teams [7].
Callegram, another popular option, simplifies scheduling by integrating with Google Calendar. Users can set availability, share scheduling links, and organize group calls by generating direct meeting links for platforms like Google Meet and Zoom [6]. This integration not only improves user convenience but also helps reduce data usage and operational costs.
Key Factors Driving Profitability
By integrating directly into Telegram, these apps eliminate the need for extra downloads, lower data consumption, and reduce development expenses. This approach also accelerates user adoption.
AI and Automation Features
Automation plays a key role in improving efficiency, especially in scheduling and task management. These features help streamline processes while enhancing the overall user experience.
Monetization Approaches
Developers can generate revenue through premium subscriptions or usage-based pricing. Offering advanced features and automation tools creates opportunities for consistent, recurring income that aligns with business needs.
Tips for Development
To ensure optimal performance, developers should focus on building native JavaScript/HTML5 apps specifically designed for Telegram [7]. By incorporating advanced automation and designing interfaces that match Telegram’s familiar style, developers can reduce user friction and integrate seamlessly with existing business tools.
This category continues to grow as businesses look for cost-effective, efficient solutions. Work and utility apps leverage Telegram’s built-in features to address the evolving needs of modern businesses.
Conclusion
Telegram Mini Apps hold promising revenue opportunities in 2025, thanks to the integration of TON blockchain and Telegram Pay. These tools create a strong foundation for apps that rely on micropayments, making them especially appealing for gaming apps with in-game purchases and shopping platforms.
For developers looking to succeed in this space, focusing on these key areas is essential:
- Platform Optimization: Build apps tailored for Telegram’s ecosystem.
- Payment Integration: Incorporate TON wallet and Telegram Pay for seamless transactions.
- Performance Testing: Ensure apps perform well under heavy usage.
- Blockchain Utilization: Take advantage of TON’s transaction features.
- User-Friendly Design: Create interfaces that are intuitive and scalable.
After addressing these technical aspects, a strategic market entry plan is crucial. Start with comprehensive testing on TON testnets to identify and resolve scaling challenges before launch. The expanding TON ecosystem offers the tools and infrastructure needed to build reliable and scalable applications.
As Telegram grows its Mini App ecosystem, early adopters have the chance to establish a strong foothold. With Telegram’s massive user base and TON’s advanced technology, Mini Apps can become highly profitable. Long-term success will depend on balancing technical execution with a focus on user experience, ensuring apps can scale and meet user needs effectively.
